About Us
Founded in Barcelona and expanding across Europe, Wicely leverages AI-driven innovation management to help enterprises streamline processes, enhance decision-making, and stay ahead in a rapidly evolving world.
Our Story
We’ve spent years building products together across startups, scale-ups, and our own companies. Along the way, we developed a deep understanding of how teams innovate, how technology decisions get made, and where the real bottlenecks slow organizations down.
Across industries, we saw the same challenges repeat: R&D and engineering teams were drowning in manual research, fragmented information, and slow, inefficient workflows. Evaluating technologies, assessing vendors, and making informed decisions took too long and often depended on individual effort rather than scalable processes.
With our experience in building AI-powered products and our shared belief in execution excellence, we realized we could solve this problem at scale.
That’s how Wicely was born - an AI-native platform that automates complex R&D and engineering workflows, helping organizations discover, evaluate, and act on technological opportunities with unprecedented speed and clarity.
Across industries, we saw the same challenges repeat: R&D and engineering teams were drowning in manual research, fragmented information, and slow, inefficient workflows. Evaluating technologies, assessing vendors, and making informed decisions took too long and often depended on individual effort rather than scalable processes.
With our experience in building AI-powered products and our shared belief in execution excellence, we realized we could solve this problem at scale.
That’s how Wicely was born - an AI-native platform that automates complex R&D and engineering workflows, helping organizations discover, evaluate, and act on technological opportunities with unprecedented speed and clarity.
Our Mission
We exist to make advanced R&D workflows simple, automated, and accessible.
Engineering and innovation teams shouldn’t be slowed down by manual research or outdated processes. We believe organizations move faster when complexity is eliminated, decisions are clear, and technology becomes an accelerant - not a barrier.
Our mission is to empower teams to understand and act on technological opportunities with confidence, clarity, and speed.
Engineering and innovation teams shouldn’t be slowed down by manual research or outdated processes. We believe organizations move faster when complexity is eliminated, decisions are clear, and technology becomes an accelerant - not a barrier.
Our mission is to empower teams to understand and act on technological opportunities with confidence, clarity, and speed.
Our Values
Break the Bottlenecks
We challenge slow, outdated workflows and replace them with automation, intelligence, and clarity. Progress happens when friction disappears.
Build with Speed
Speed matters, but impact matters more. We move fast without cutting corners, always focusing on building solutions that truly make a difference.
Clarity Over Complexity
R&D is complex but the tools shouldn’t be. We simplify workflows so teams can focus on decisions, not process.
Technology with Purpose
AI should amplify human expertise. We build technology that empowers engineers, researchers, and innovators to achieve more.
Think Big, Execute Precisely
Our vision is ambitious, but our approach is grounded. We follow first principles, data, and what actually works for users.
Own the Outcome
We take responsibility end-to-end — from understanding the problem to delivering the result. When teams rely on Wicely for critical decisions, we honor that trust.
Our Team
Artem Loginov
CEO
Repeat founder and product leader with deep experience in strategy, delivery, and GTM across multiple startups. Co-founded and led B2B and sustainability-focused products, combining strong product vision with data-driven decision-making and hands-on early-stage scaling.
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Dmitry Zaets
CTO
Seasoned tech leader with 15+ years building and scaling SaaS products across multiple startups. Co-founded and led several ventures while advising companies on architecture, infrastructure, and product strategy. Blends deep engineering expertise with strong startup leadership and a focus on AI-driven, scalable solutions.
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Christina Liubynska
Designer
Product and digital designer with extensive experience building and scaling websites and digital products across multiple startups. Designed for 80+ clients, helping founders turn ideas into user-centered, visually compelling, high-converting solutions. Blends deep UI/UX, product design, and branding expertise with a focus on real business impact.
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